THE BLOGDispatches from
the Marketing
Logistics frontline.
Short, sharp pieces on the operational reality of running physical marketing at global scale - what works, what fails, and the patterns we keep seeing across global B2B campaigns.
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The Handwritten Advantage
Handwritten mail outperforms email on response rates by a significant margin. Here is why it works, what stops marketing teams from using it at scale, and a four-stage framework for building it into your next campaign.
The Last Mile Problem
Your event is planned, your materials are produced, and then something in the logistics chain breaks at the worst possible moment. Here's how to understand where the failure happens - and how to build a chain from warehouse to venue that holds under pressure.
Black Friday, Minus the Chaos
Black Friday isn’t just about discounts, it’s the perfect moment to invest strategically in your brand’s future. From smarter event planning and sustainable gifting to logistics that double as brand experiences, this guide shows marketers how to turn short-term deals into long-term advantages. Discover how to make your 2026 campaigns more efficient, cost-effective, and memorable with MyMedia’s end-to-end support across production, warehousing, and fulfillment.
How to Turn Your Corporate Gift Strategy into a Brand Experience
Learn how to turn corporate gifting into a brand experience. We cover purpose, personalization, sustainable choices, global logistics, and tying follow‑up notes to MyMedia’s handwriting notes - so every package arrives on time and tells the right story.
Global Warehousing & Shipping
Planning and executing events is hard enough without worrying about where your materials are or whether they'll arrive on time. For remote teams and global marketing departments, distributed warehousing changes the equation entirely - putting your inventory closer to where campaigns land, and giving you full visibility from one place.
We Do the Jobs Marketers Hate
We Do the Jobs Marketers Hate (So You Can Focus on the Fun Stuff)
Let’s face it. No one gets into marketing for the customs forms, courier chases, or late-night tracking of 20 boxes across three time zones. You're in it for the creative ideas, the big pitches, and the brilliant campaigns. And yet… here you are, negotiating venue contracts, AV spec sheets and global shipping delays. Sound familiar? That’s exactly where MyMedia comes in.
Sustainable Event Giveaways
Sustainable Event Giveaways: Is this the Future of Corporate Branding?
As we move into 2025, the event industry has reached a pivotal moment. Sustainability is no longer a nice-to-have feature, it's become a baseline expectation for event organizers, attendees, and stakeholders alike. With 67% of consumers now saying they consider sustainability important when choosing which brands to buy from (Statista, 2024), this transformation is particularly evident in how companies approach their branded merchandise and corporate giveaways, making sustainable branded merchandise the new standard for successful events.