THE BLOGDispatches from
the Marketing
Logistics frontline.
Short, sharp pieces on the operational reality of running physical marketing at global scale - what works, what fails, and the patterns we keep seeing across global B2B campaigns.
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The Handwritten Advantage
Handwritten mail outperforms email on response rates by a significant margin. Here is why it works, what stops marketing teams from using it at scale, and a four-stage framework for building it into your next campaign.
The Last Mile Problem
Your event is planned, your materials are produced, and then something in the logistics chain breaks at the worst possible moment. Here's how to understand where the failure happens - and how to build a chain from warehouse to venue that holds under pressure.
Black Friday, Minus the Chaos
Black Friday isn’t just about discounts, it’s the perfect moment to invest strategically in your brand’s future. From smarter event planning and sustainable gifting to logistics that double as brand experiences, this guide shows marketers how to turn short-term deals into long-term advantages. Discover how to make your 2026 campaigns more efficient, cost-effective, and memorable with MyMedia’s end-to-end support across production, warehousing, and fulfillment.
How to Turn Your Corporate Gift Strategy into a Brand Experience
Learn how to turn corporate gifting into a brand experience. We cover purpose, personalization, sustainable choices, global logistics, and tying follow‑up notes to MyMedia’s handwriting notes - so every package arrives on time and tells the right story.