THE BLOGDispatches from
the Marketing
Logistics frontline.
Short, sharp pieces on the operational reality of running physical marketing at global scale - what works, what fails, and the patterns we keep seeing across global B2B campaigns.
Subscribe to the MyMedia Minute — a short note in your inbox when there's something new.
The Visibility Gap
You can see every email in your CRM in real time. You have no idea where your event kit is right now. Here's why, and four habits that close the Visibility Gap.
The Handwritten Advantage
Handwritten mail outperforms email on response rates by a significant margin. Here is why it works, what stops marketing teams from using it at scale, and a four-stage framework for building it into your next campaign.