THE OPERATIONAL SPINE

Four disciplines.
One
control tower.
Every campaign,
everywhere.

What we used to call a service list is now an operational discipline. Mail, merchandise, print and event assets - routed and delivered through four proof pillars and a single accountable team.

01 / REACH

Global network

02 / VISIBILITY

Control tower

03 / TEMPO

Campaign-native ops

04 / STEWARDSHIP

Physical brand

THE DISCIPLINE

A service list grew up
into a discipline.

Marketing Logistics is the discipline of getting physical marketing - mail, merchandise, print, event assets - to the right place, at the right time, in the right condition, at global scale. Four pillars, working as one.

Below: what each pillar covers, what it solves, and the proof that it lands. Every service we offer sits under one of the four - and every one of them connects through OnDemand.

Reach

Global network.

01

One partner, local execution. We hold production and stock close to where your campaign lands - UK, US, Europe, Asia, Latin America - so the freight bill, the lead time and the carbon footprint all come down at once.

10

CITIES

live in network

4

continents

EU • NA • APAC • LATAM

UK • US
EU • CN • AR

Markets

product & depot

99.8%

SLA

on-time, in-condition

01.1 / 04

IN-MARKET PRODUCTION

Local print & manufacture

Produced close to destination. Lower cost, faster lead time, smaller footprint.

01.2 / 04

DEPOT NETWORK

Multi-region warehousing

UK, US, EU, China, Argentina. Stock held where campaigns happen.

01.3 / 04

CONSOLIDATED SUPPLY

Network partner management

Vetted bench under one accountable team. You consolidate; we hold the relationships.

01.4 / 04

ROUTING & COMPLIANCE

Cross-border execution

Customs, postal systems, duties, ESG. The parts of "global" that slow most teams down.

VISIBILITY

Control tower.

02

OnDemand is the operating system for your physical marketing. Every asset, every order, every market - in real time. Regional teams self-serve; central marketing keeps governance and spend visibility.

Live

Latency

stock & status

SSO • SAML
OAuth 2.0

auth

entreprise guide

100%

audit

trail of every order

REST
+ Webhooks

API

integrate, don’t manage

02.1 / 04

REal-time tracking

Asset visibility, end-to-end

Every job, every kit, every stand - tracked from artwork to recipient.

02.2 / 04

REGIONAL SELF-SERVE

Distributed ordering

Local marketers place orders without going off-platform. Brand integrity built in.

02.3 / 04

AUDIT-READY REPORTING

Centralised spend & SLAs

One source of truth for budget, on-time rates, in-condition rates, stock turns.

02.4 / 04

SINGLE SOURCE OF TRUTH

Job-tray workflow

Briefs, approvals, proofs, dispatch - one queue, one history.

Tempo

Campaign-native
operations.

03

Logistics that understands marketing. Variable data. Launch dates. ABM lists. Event run-of-show. We move at campaign tempo - not 3PL tempo - because the work was built around how marketers actually work.

99.8%

on-time

to launch date

1 brief
1000s of variants

variants

variable data

Delivery
confirmed

abm

A/B-ready

Pre-built
scan-tracked

events

stand turns up built

03.1 / 04

LAST-MILE CAMPAIGN LOGISTICS

ABM-grade direct mail

Personalised, multi-market mailers landing on the launch date with delivery confirmation.

03.2 / 04

PERSONALISATION AT SCALE

Variable-data print

One brief, thousands of variants, every one quality-checked.

03.3 / 04

PRE-EVENT & RETURNS

Event & field kits

Pre-built stands and kits, scan-level visibility, multi-venue dispatch.

04.4 / 04

FLEX PRODUCTION CAPACITY

Designers on demand

Vetted designers available as flex capacity. Brief in, finished asset out.

stewardship

Physical brand stewardship.

04

Physical marketing has a lifecycle - produced, stored, deployed, retired. Most marketers see only the middle. We look after the whole arc, with the sustainability reporting and stock accuracy to prove it.

Audited
real-time

Stock

counts & triggers

Report
ready

esg

auditable note anecdotal

Tracked
by SKU

re-use

across campaigns

Logged
& disposed

retirement

end-of-life path

04.1 / 04

QUALITY CONTROL

Check-in & check-out

Every item logged, inspected and tracked. “In perfect condition” is measurable.

04.2 / 04

ESG-READY REPORTING

Sustainability narrative

Local production, re-use of stock, retired-item disposition - auditable.

04.3 / 04

INVENTORY AT RISK

Stock accuracy

Real stock counts. Re-order triggers. No more surprise stock-outs.

04.4 / 04

END-OF-LIFE

Asset retirement

Brand refresh, end-of-campaign, end-of-life - handled with launch-level discipline.

ALL FOUR PILLARS, ONE CLIENT

What it looks like
working as one.

The four pillars are not separate offers - they are one operating model. The TransPerfect engagement is the clearest expression of all four in motion.

TRANSPERFECT - GLOBAL EXPANSION

"From one market to ten - without adding headcount or losing control."

TransPerfect's marketing team needed to run physical campaigns across Chicago, San Francisco, New York, Las Vegas, Barcelona, London, Paris, Shanghai, Hong Kong and Singapore - simultaneously, with local compliance, consistent brand standards and full spend visibility. MyMedia built a dedicated OnDemand portal to absorb their international expansion: one platform, local production partners in every region, real-time inventory across every warehouse.

10


Cities across 4 continents, one operational partner

1

Platform for all stock, spend and orders

0

Additional headcount to manage it

Tell us where the campaign lands.
We'll handle getting it there.

Four pillars. One platform. One accountable team. Anywhere you need to land.